Social Media Summary for 2012
Only a few more days until 2013 so it only makes sense that we should summarize how social media and social networking has evolved over 2012. Nielsen has come out with a report of statistics that cover everything from social…
The Power of Multiscreen Usage
In my previous post I included a link to a TechCrunch article entitled “If Content is King, Multiscreen is Queen”. The overall thinking is accurate but I am still not sure I 100% agree.
How Social Media, Mobile and Video Influence Apparel Purchases
How far we have come when shopping digitally. I recall way back in the day (1999) when I decided to give the online world a second chance. (My first stint was in 1996 when I worked on the Grammy Awards website and we had to build for 14.4 modems!)
A Two in One Post: What is Powerful Content?
These two infographics just seemed like the chocolate and peanut butter of articles I read today or rather, “viewed”.
How are marketers adopting new media campaigns?
“With the proliferation of mobile devices, are marketers struggling to keep their products and services in the eyes of their audiences?
Some cool tips: The Best Time to Send Emails, Tweets and Text Ads
Social Media, Email and Mobile, oh my! Wouldn’t the Wizard of Oz love this new version to their song? I am going to make this short and sweet. If you want to know the best time to tap into your…
5 Reasons Mobile Is the Future of Sustainable Development
Did we ever doubt that mobile was going to be the future? With the improvements in mobile phone capabilities, mobile carriers offering competitive pricing (although it is still hard to find this in the US) and 3rd world countries jumping on the mobile bandwagon, there is reason to believe that mobile will be “the” way to access all information at all times.